Top 7 Platforms for Reliable B2B Contact Data

Top performers in the business world know that leverage lies in reliable B2B contact data. Why? Because it allows them to launch highly targeted campaigns that resonate with powerful decision-makers.

B2B contact data includes names, job titles, phone numbers, email addresses—the works. But where exactly do you find all this information?

Reaching out without reliable contact data can waste time and resources, and that’s where a contact database becomes essential. With all your contacts in one spot, you can pinpoint and connect with the best leads without the manual grunt work.

Wondering how to make your outreach more effective? We're pulling back the curtain on B2B contact data, why it's important, and where to find reliable company data for your B2B strategy.

What Is a B2B Contact Database?

A B2B contact database is much like your go-to directory for business connections. It’s a well-organized collection of details about companies and their key decision-makers, all neatly stored in one place.

Picture this: instead of scouring the internet for hours to find a potential lead’s email or phone number, you’ve got it all right at your fingertips.

These databases typically include essential information like:

• Company names
• Contact titles
• Email addresses
• Phone numbers
• Social media profiles

Some advanced ones might even offer insights into a prospect’s industry, company size, or recent activity. The goal? To help you connect with the right people faster and more efficiently.

The Real Benefits of Having a Contact Database

A B2B contact database offers more than just a place to store information—it’s a tool that can transform how you connect with prospects and grow your business. Let’s break down the key benefits:

Save Time on Lead Generation

Manually digging for detailed contact information is a time drain no business can afford. With a contact database, you skip the grunt work and jump straight into action.

Instead of spending hours chasing down emails or phone numbers, you’ll have a well-organized list of prospects ready to go. This means your team can focus on connecting with leads and driving results, not wasting energy on tedious searches that often lead to dead ends.

Target the Right Audience

Chasing the wrong leads wastes time and resources otherwise better spent on genuine opportunities. A contact database connects you directly to the decision-makers and influencers who fit your ideal customer profile, making your efforts far more effective.

Attracting quality leads is a significant hurdle for many businesses. According to Semrush, 41% of content marketers say high-quality lead generation is one of their biggest struggles.

With so many challenges—from creating engaging content to measuring ROI—finding the right prospects shouldn’t add to the stress. For example, if you’re selling a SaaS tool for marketing teams, a contact database helps you skip generic emails like "info@company.com" and reach the Marketing Manager or Head of Digital Strategy directly.

This makes sure your message lands with someone who has the authority to act, which ultimately improves your campaign's focus and results.

Significantly Increase Your Sales ROI

Accurate, high-quality data is the foundation of successful sales campaigns. A reliable contact database makes sure your outreach hits the mark. In turn, this reduces wasted effort on outdated or irrelevant leads.

When you focus your resources on prospects that matter, you’ll see a noticeable improvement in conversions, which means every dollar spent on your campaigns works harder for your business.

Personalize Your Outreach

Generic outreach feels robotic—and nobody responds well to that. However, with insights into each contact’s role and company, it becomes easier to create communication that feels relevant and thoughtful.

This personalized approach grabs attention and sets the stage for meaningful connections, which, in turn, increases your chances of success.

Best Databases to Get B2B Contact Data

Finding accurate and reliable contact information can be tricky, but the right database makes it much easier.

Whether you need detailed insights or a tool that works well with your existing systems, these options offer practical solutions to streamline your lead generation efforts. Here’s a closer look at the best choices available.

1. Capturify

Capturify is a cutting-edge contact database and identity resolution platform for businesses looking to turn website visitors into actionable leads.

Capturify’s database of over 600 million contacts, powered by 60 billion behavioral insights, delivers exceptional precision in identifying high-intent prospects. You'll stop wasting precious time on dead ends and focus on red-hot leads instead.

Its straightforward design and seamless integration with CRMs and marketing platforms make it an ideal solution for businesses looking to optimize lead generation and drive meaningful connections.

Sign up today and get 500 free leads!

Best Features

• High-intent lead delivery: Capturify delivers real-time, high-intent leads directly to your sales pipeline, leveraging over 40 data points per lead for 95% accuracy.
• Anonymous visitor tracking: Identify website visitors without opt-ins, capturing details like name, email, and location to convert prospects before they leave.
• Enhanced ad retargeting: Overcomes tracking limitations from iOS and Meta updates with advanced Conversion API event tracking to maximize ad targeting and ROI.
• Market-leading accuracy: Tracks up to 55% of website visitors—far more than competitors—while maintaining full GDPR and CCPA compliance.
• Universal compatibility: Works seamlessly with your existing CRM and marketing tools for a smoother workflow.
• Affordable rates: Offers industry-leading visitor identification technology at a budget-friendly price.

Pros

• Tracks more website visitors than most competitors (up to 55%)
• Provides over 40 data points per lead for highly detailed insights
• Fully compliant with GDPR and CCPA regulations
• Easy integration with CRMs and marketing platforms
• Real-time lead delivery ensures quick follow-ups with high-intent prospects
• Free trial with 500 leads allows risk-free testing
• Enhances ad targeting with advanced Conversion API tracking
• Reduces customer acquisition costs by up to 50%
• Simple setup and onboarding make it accessible for teams without technical expertise
• Offers one of the most budget-friendly pricing options in the market

Pricing

Capturify offers flexible pricing plans designed to fit sales and marketing teams of all sizes:

• Web Visitor Capture: Starts at $97/month. Captures 40+ contact data points from unidentified visitors, supports automated outreach, and integrates easily with CRMs. Includes detailed analytics, precise ad targeting, and lifetime support.
• Lead/Call Delivery: Pricing depends on quantities and conversion rates. Provides real-time delivery of high-intent leads with verified contact details and ad platform integration. Performance-based with no commitments.
• Meta Ad Targeting: Starts at $247/month. Offers hyper-targeted audience segmentation, advanced Conversion API tracking, and compatibility with Meta and Google ads. Includes onboarding and lifetime support.

Check out the Pricing page to learn which plan is best for you.

2. Apollo.io

Apollo.io is a sales intelligence platform for sales teams wanting to connect with the right B2B contacts. It offers a massive database and smart tools to help businesses identify prospects, automate outreach, and track engagement with ease.

‍Best Features

• Extensive contact database: Access over 250 million verified contacts to find the right prospects for your business.
• Advanced search filters: Pinpoint decision-makers using filters like role, industry, and company size for precise targeting.
• Email automation: Organize your outreach with built-in tools for email sequencing and follow-ups.
• CRM integration: Sync Apollo.io with your existing CRM to keep your workflows organized.
• Real-time analytics: Track the performance of your outreach campaigns with detailed engagement insights.

Pros

• Extensive database with verified contacts
• User-friendly platform with powerful search options
• Automation features save time and boost efficiency

Cons

• The free plan limits access to key features
• A learning curve for advanced tools
• Some data may require manual verification

Pricing

Apollo.io offers a free plan for basic features, with paid plans starting at $59 per user per month. The Basic plan includes several core features like buying intent filters, email open and click tracking, and data enrichment.

Bigger teams can opt for the Professional or Organization plan, starting at $99 and $149 per month, respectively.

3. Kaspr

Kaspr specializes in helping businesses pull verified B2B contact data directly from LinkedIn, making it a favorite for LinkedIn-based prospecting.

Its user-friendly Chrome extension also allows seamless data extraction, while its verified information can improve accuracy for your outreach efforts.

‍Best Features

• LinkedIn integration: Easily extract contact details like email and phone numbers directly from LinkedIn profiles to simplify your sales and marketing efforts.
• Chrome extension: Work directly within LinkedIn using Kaspr’s Chrome extension for quick and efficient data extraction.
• Real-time contact verification: Maintains accuracy by verifying collected data instantly, which helps reduce the risk of outdated information.
• Bulk contact extraction: Extract multiple contacts in one go to save time when sourcing leads for your campaigns.
• CRM and sales tool compatibility: Export gathered contact information to your CRM or sales tools for a smooth workflow.

Pros

• Highly effective for LinkedIn prospecting
• Accurate and verified contact details for better data quality
• Simple and fast setup using the Chrome extension
• Affordable pricing options for small to medium businesses

Cons

• Limited functionality outside of LinkedIn
• Basic analytics and reporting features compared to larger platforms
• Advanced integrations may require additional configuration

Pricing

Kaspr's paid plans begin at $65 per month for the Starter plan. It includes up to 100 phone credits, five direct email credits, and 250 export credits, as well as core features like data enrichment and basic API access.

4. ZoomInfo

ZoomInfo is a B2B contact database platform known for its extensive data and advanced tools. It’s designed for businesses requiring highly detailed insights and are ready to invest in a premium lead generation and market research solution.

‍Best Features

• Extensive contact database: Access millions of detailed B2B contact profiles, including job titles, company information, and more.
• Advanced search capabilities: Filter contacts by industry, location, company size, revenue, and other criteria to refine your outreach.
• Real-time updates: Makes sure the database stays up-to-date for better data accuracy.
• CRM and sales tool integrations: Syncs with popular platforms like Salesforce, HubSpot, and Marketo.
• Intent data: Tracks signals that indicate when prospects are actively looking for solutions, allowing for highly targeted outreach.
• Comprehensive analytics: Provides in-depth insights to track campaign performance and identify trends.

Pros

• One of the largest and most detailed B2B databases available
• Real-time data updates ensure accuracy
• Advanced filters and analytics for precise targeting

Cons

• No public pricing available
• Complex interface can be overwhelming for new users
• Limited features available in lower-tier plans

Pricing

ZoomInfo currently doesn't have public pricing available on its website. However, they offer three different plans: Sales, Marketing, and Talent, which lets users seek companies or individuals based on their needs.

5. Cognism

Cognism is another B2B contact database platform aiming to make lead generation easy, but it focuses on providing GDPR-compliant data for global outreach. It’s particularly well-suited for businesses aiming to expand internationally while maintaining strict data privacy standards.

‍Best Features

• Global contact database: Access verified contact information from across the globe, including direct dials and email addresses.
• GDPR-compliant data: Makes sure all contact information adheres to data privacy regulations.
• Intent data and analytics: Identify prospects actively searching for your solution for more precise targeting.
• Account-based marketing tools: Support for account segmentation and targeting makes it ideal for ABM strategies.
• Real-time data updates: Keeps the database accurate and relevant by regularly updating contact information.
• CRM integrations: Syncs seamlessly with platforms like Salesforce, HubSpot, and other major CRMs.

Pros

• Great for global lead generation
• GDPR-compliant data ensures privacy and legal peace of mind
• Advanced ABM tools for targeted outreach

Cons

• Higher price point compared to some alternatives
• Limited features in basic plans
• Smaller contact database than some competitors

Pricing

Cognism currently doesn't list pricing details on its website.

6. LinkedIn Sales Navigator

LinkedIn Sales Navigator is a leading tool for professionals looking to connect directly with decision-makers and influencers on the world’s largest professional network.

It’s a suitable solution for businesses aiming to build relationships and generate high-quality B2B leads.

‍Best Features

• Advanced lead search: Use detailed filters to find prospects based on industry, role, company size, and more.
• InMail messaging: Contact potential leads directly, even if you’re not connected on LinkedIn.
• Account insights: Get updates and insights on saved leads and companies to personalize your outreach.
• Real-time notifications: Stay updated on your leads’ activity and engagement with timely alerts.
• CRM integration: Syncs with CRMs like Salesforce and HubSpot for streamlined workflows.
• Team collaboration tools: Share lead insights and notes across your sales team for a coordinated effort.

Pros

• Access to a massive professional network
• Advanced filtering for precise lead targeting
• Real-time insights help personalize outreach

Cons

• Limited functionality outside of LinkedIn
• Premium features require a higher-tier subscription
• Can be costly for small businesses

Pricing

LinkedIn Sales Navigator starts at $79.99 per month, with additional features available in higher-tier plans.

7. RocketReach

RocketReach is a versatile B2B contact database that helps businesses find verified contact information across multiple platforms. Known for its simplicity and accuracy, it’s a great option for marketing and sales teams looking to connect with leads through email, phone, or social media.

‍Best Features

• Multi-platform search: Find contact details from various sources, including company websites, LinkedIn, and more.
• Verified contact information: Access accurate email addresses, phone numbers, and social media profiles for prospects.
• Bulk data extraction: Extract multiple contacts at once to save time during lead generation.
• Integration with CRMs: Sync easily with tools like Salesforce, HubSpot, and others for smooth data management.
• User-friendly interface: Navigate the platform effortlessly, even if you’re not tech-savvy.

Pros

• Simple and easy-to-use platform
• Highly accurate and verified contact information
• Multi-platform search capabilities

Cons

• Limited analytics compared to competitors
• Advanced features may require higher-tier plans
• Smaller database than some larger platforms

Pricing

RocketReach's individual plans start at $70 for the Essentials plan, which includes API access, browser extension, and 500 email sends per day.

Team plans start at $996 per annum for more advanced features and 3,600 annual lookups per user on all platforms, including email and phone.

Maximize Your B2B Lead Generation Strategy With Capturify

Success in B2B sales often comes down to one question: are you reaching the right people at the right time?

Without accurate contact data, your team risks wasting hours on outdated leads, dead ends, and missed opportunities. These pain points can stall your outreach efforts and make it harder to connect with decision-makers who actually drive results.

A reliable contact database solves this challenge by giving you direct access to high-quality leads and actionable insights. Whether it’s Capturify’s real-time tracking or LinkedIn Sales Navigator’s focused network access, these platforms are designed to eliminate the guesswork and make your outreach smarter, faster, and more effective.

Don’t let poor data hold your team back. Start with Capturify today and claim 500 free leads.

With real-time insights and advanced targeting, you’ll turn your website visitors into actionable prospects and put your team on the path to meaningful connections and lasting business growth!

FAQs About B2B Contact Data

What is B2B contact data?

B2B contact data refers to information about businesses and their key decision-makers, such as names, job titles, email addresses, phone numbers, demographic data, and company details. This data is used to connect with prospects, build relationships, and drive sales.

How do I find B2B contacts?

You can find B2B contacts through professional networking platforms like LinkedIn, company websites, and industry directories, or by using dedicated tools like Capturify, Apollo.io, or ZoomInfo. These platforms provide verified and accurate contact information to streamline your search.

What is an example of B2B data?

An example of B2B data could be the name and email address of a marketing manager at a mid-sized SaaS company, along with details about the company's size, industry, and location. This type of data helps businesses target their outreach efforts effectively.

Which B2B database is best?

The best B2B database depends on your needs. For real-time insights and website visitor tracking, Capturify is a top choice. For LinkedIn-centric prospecting, Kaspr or LinkedIn Sales Navigator are excellent options.